Visual identity for a pharmaceutical company.
Project info +
In collaboration with Michał Dąbrowski (AD).
Bestpharma excells in innovative biotechnological solutions and acquiring pharmaceutical resources. The key values in this business are quality, reliability and precision.
We wanted their identity to bring prominence to these very features. We simplified the logo to almost pure lettering, to let it maintain its individual character, yet allow space to perceive the colour, proportions and printing techniques. The business cards were printed on mass-dyed cotton paper with the use of letterpress printing. Quality does not have to be clamant.